Client: Smithsonian Office of External Affairs
Project: Contributing Membership and James Smithson Society

Inspiration

The Smithsonian Office of External Affairs (OEA) wanted to create a clear and compelling online identity for three of its key fundraising sites: Giving, Membership, and the James Smithson Society.

Narration

Night Kitchen Interactive provided comprehensive website copy to guide donors to the three giving options, and provide compelling call-to-action messages. With the focus on clarity and efficiency, Night Kitchen created an informative yet streamlined giving experience.

Design

Our design provides clear navigation to the variety of giving options available, and maintains a consistent, efficient, intuitive user experience that ties in to the existing online donor system.

Interaction

By using custom, easy-to-use templates in DreamWeaver, trained, non-technical OEA staff can create pages and update content quickly and easily without a sophisticated knowledge of web design and development.