Marketing Communications

Lodestar Web Commercials

Client: Lodestar
Project: Always on Course,Testimonials, Why Lodestar Webmercials

When Lodestar wanted to upgrade its website with a compelling marketing message, Night Kitchen Interactive put the power of storytelling to work in a series of online promotional segments. Weaving Lodestar’s value proposition into three compelling stories, we enticed the viewer with just enough detail to simulate interest and trigger further exploration of the website.